64th Festival de Television de Monte-Carlo Special Edition The Contour of Luxury™ 17th Edition | Page 193

ransforms Music Industry

evolutionizing music discovery and production through artificial itional industry practices while preparing for public market entry.

nd CEO Michel Zgarka( 35 + years media experience), has evolved from hensive entertainment technology group. The company uses patented ential and voice quality, transforming how content is discovered,

ital Nuance Analysis( DNA) tool identifies 84 mathematical parameters language or genre. By analyzing millions of successful and unsuccessful panning 15 years, HITLAB can predict chart potential and identify

igital Emerging Artist Showcase in Africa, emphasizing“ talent without izing the global shift toward Latin, African, and crossover musical form allows artists worldwide to upload songs for potential record label

AI Balance advanced AI capabilities, Zgarka emphasizes that human elements crucial. While AI provides hit potential analysis, human taste drives c branding, identity, and promotional decisions. The company views AI mpass tool rather than a replacement for human creativity.

et Challenges ompany addresses shrinking attention spans( from 12 seconds in 2000 econds by 2013) by emphasizing the importance of charisma and viral l media presence for artist recognition.

re Plans LAB is preparing for an IPO to increase technology investment and ort global expansion. The company has diversified into HITLAB up, encompassing music labels, publishing, media( radio and“ fast TV nnels”), and fintech( blockchain), with Web 3 and Metaverse integration ore business elements.