Alexis Day
You’re one of the most, if not the most, technologically
savvy people in the real estate industry. How does this
skill set play to your advantage in your marketing for your
overall business, as well as for a your individual listings?
The Real Estate industry has embraced
technology in a big way and the
tools an agent has at their disposal
is extraordinary. Most agents have
only embraced a fraction of what is
possible. From satellite imagery to
help determine what you can build
on a piece of property to the ability
to identify and reach out to Buyers
and Sellers globally is extraordinary.
I can familiarize a Buyer from halfway
around the world about a property
just as easily as if he was next door.
I consult with Sellers all over the
world on marketing their properties.
I have been talking to a Seller in
Atlanta this week. I know everything
I need to know sitting at my desk in
Beverly Hills with the resources at
my disposal. A lot of this has to do
with the ability to have relationships
all over the US and the world. It
was not long ago that interfacing
with someone across the country
was complex and cumbersome,
now lack of proximity is not a factor.
Gary Gold