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isionnaire Home Philosophy has spawned
from a rich family history of innovators,
dating back to 1959 when the Cavalli
family founded the Bologna-based company IPE
srl. The first design company to do so, IPE adopted
an unprecedented method to use of a soft yet
extremely durable chemical, polyurethane, which at
the time, was used solely by automotive company,
Lancia, for vehicle seat padding. This method in
turn revolutionized the construction system of
their furniture creations. Years later in 2005 and
true to tradition, Visionnaire Home Philosophy
was launched, having an innovative alternative
approach to its design concept. It has been stated
that Visionnaire aims to offer its customers a new
luxury interior decor concept that emphasizes an idea
closer to fashion and lifestyle. Share with us how this
concept came about for Visionnaire and the reason
behind it?
W
hen it comes to style and luxury,
Visionnaire seeks to transcend beyond
simply the material value of a given
product. Luxury, for us, encapsulates essential values
for our company, as it does for the entire Italian
furniture industry — attention to detail, inimitable
designs, and sartorial expertise. Our brand has
evolved to encompass far more than just furnishings,
as we can now provide completely bespoke solutions
for projects around the world. In addition to our
indoor and outdoor furniture and copious lifestyle
offerings, we can also provide complete tailor-made
interiors crafted to custom specifications. This unique
capability to create complete environments has been
the driving force behind the increased global demand,
as well as the company’s worldwide expansion.